Brandon Steiner: Founding Father of Sports Memorabilia

In this episode of the My BFF Business Leaders Podcast, we sit down with Brandon Steiner, Founder and President of The Steiner Agency and the CollectibleXchange. In this discussion, Brandon dives deep into a wide range of topics from how he bootstrapped his own operations with just $4,000 in his pocket, to how professionals working in any business should not just plan to survive during COVID-19 but thrive once the pandemic concludes. Brandon is a forward-thinker that approaches each day in an organized fashion by setting out to accomplish specific tasks. Outside of acting as the President for two major organizations in unique marketplaces, he is an active writer that has published three nove

Social Media Insights: LinkedIn's Growing Influence

First, a little background on Microsoft's prized social media platform...LinkedIn is the professional's network and according to recent statistics: - 675 million monthly users; - 27% of Americans use LinkedIn; - 5th most popular social media platform in the United States; and, - #3 platform among college-educated Americans, overtaking Instagram and Pinterest; - same for Americans who make over $75,000 per year; Employees are 14x more likely to share content from their employers than other types of content on LinkedIn. Being discovered on Linkedin is important, but how does your company or brand profile look compared to your competitors? After all, LinkedIn for business is not only a leading

Brandon Linn: Spreading the Good Word of Employee Brand Marketing

In this episode of the My BFF Business Leaders Podcast, we speak with a leader in the digital marketing space, Brandon Linn, VP, Employer Brand Marketing and Social Media, Freedom Mortgage. Brandon discusses how the value of brand marketing and social media has evolved over the years. "I continue to use my secret weapon of storytelling. We don't just let the moments that matter go by. We highlight the work of our people by showing and telling their stories" - Brandon Linn "I am fortunate to have been a part of social media as it has evolved. It is a language that I've been familiar with and really grew up with as a Millennial. I continue to use my secret weapon of storytelling". Brandon ha

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